The unlimited access of the internet to direct information of the perfection of the male body means outlet shitposters often take cues from fellow shitposters when Chad is called out. Chad stories are the most interesting to audiences. This is why internet culture is obsessed with a “Chad mentality"
Chad and Stacey are vapid and uninteresting but ephemerally titillating for mass audiences. Chad and Stacey stories are thus idealized for social media, and always out compete non-chads and non-stacies in that medium, even though it may be a defective and ultimately destructive device for sorting people out based on social value. That's the real reason Chad is on top. He's hated for his position that would be unearned in an era without social media.